When LM Plumbers Worcester first approached us, they were frustrated with their website’s poor performance and lack of results. They had a clear ambition to become the number one plumbing and heating company in their local area and needed a site that could support that goal.
We knew the website needed to do more than just look good, it had to become a powerful lead-generating tool. From the start, we approached the project with Local SEO at its core, ensuring the site would rank well and attract local traffic for key services.
A fast, well-structured site with carefully researched, optimised content was built as the foundation. Each of LM Plumbers’ key services was given its own dedicated landing page, targeting specific keywords to draw in relevant, high-intent visitors.
Alongside targeted keyword strategies across the website, we executed extensive off-page SEO to boost visibility and traffic. A key focus was their Google Business Profile, which we fully optimised to build a strong and trusted local presence.
This combined approach has delivered consistent local enquiries, significantly growing LM Plumbers’ customer base and establishing their brand as a trusted name in the Worcester area.
Through ongoing reputation management we help build strong local trust and credibility
Strategic SEO and content optimisation drove a substantial increase in search visibility
Customers engage through calls, messages, and clicks, directly from local search results
A growing stream of new local customers booking every month via the website and GBP
key services ranking in the prized Google Map Pack, where over 80% of local business is won
Increase in Boiler Services, a major boost for a key service area the business aimed to grow
